Facebook, Google, Yahoo invest in video

Facebook, Google and Yahoo announced new developments in their video advertising platforms as the Interactive Advertising Agency pointed to the rapid growth of the sector.

Mobilegeddon: Don't believe the hype

Google began to roll out a search algorithm update that favors mobile-friendly sites this week, and the sky did not fall.  

G2 Crowd: Moz leads organic search category

Business software reviewer G2 Crowd has named Seattle-based Moz the leading organic-search marketing platform. The spring 2015 report ranked nine top performers based both on the quality of crowd sourced feedback and overall market performance in a business environment transformed by content marketing.

CMI: Enterprise B2B marketers struggle to gauge effectiveness, ROI of content marketing efforts

Just 28 percent of enterprise B2B marketers think their content marketing is effective, down from 32 percent last year, according to a new study from the Content Marketing Institute.

Facebook's Q1 earnings driven by mobile ad dollars

Facebook reported to investors that almost three-quarters of its advertising revenue in the first quarter was driven by mobile.